The Retail Marketing officer will develop and implement
a marketing plan to increase profitable retail memberships
for Emerging-Trade’s online brokerage. This plan would encompass
strategies to increase both direct retail memberships and
retail memberships through third party partnerships and alliances.
Source, negotiate, and manage retail partnerships and alliances.
Drive and build awareness of Emerging-Trade’s products and services.
The successful candidate will be highly proficient in
online marketing, including guerilla marketing and search
engine optimization and have deep knowledge of investing.
Additionally, he/she has a solid track record of developing
and implementing profitable customer acquisition strategies
for an Internet company. The ideal candidate has the experience
and knowledge to strategize, plan and prioritize, but also
has the creativity, energy and determination to work entrepreneurially.
Must be able to implement, execute and do whatever it takes
to get the job done. Must have excellent project management
skills and the ability to multi-task and meet deadlines.
Internet start-up experience is desirable. Technical savvy,
so as to be able to understand our products is required.
Management skills are a plus. Also, the VP Retail Marketing
must have outstanding written and verbal communication skills.
Additional desired competencies include, the ability to
learn rapidly; flexible intellect and highly flexible work-style;
ability to work in a fast-paced, highly dynamic environment;
and a collaborative, non-political, non-bureaucratic work-style.
A Bachelor’s degree is required.
